The Donald Trump Presidential Job Approval Rating Center archives trends, scales and the intensity index measured by the Public Polling Project. Current data by region and division will be available and displayed here shortly.
Intensity Index
What is the Intensity Index in the presidential job approval rating? It’s very simple, but also very insightful in determining the national mood surrounding the presidency and even the president’s party. It’s the difference between the percentage of those who strongly approve and strongly disapprove of the job the president is doing in office. It can be either a positive or negative value.
Methodology
The Public Polling Project conducted by BIG DATA POLL interviews no less than 2,000 registered voters nationwide and is a mixed mode survey. Interviews conducted online are sourced through Lucid (CINT) and live-agent phone interviews including P2P SMS and text-to-online are sourced from L2 or the Aristotle National Voter File Database. Participants who opt for text-to-online are given 24 hours to complete the interview. Results are weighted for sex, age, race and ethnicity, education, and geography. The overall sampling error ranges from a low of ±1.7% to a high ±2.1% sample (n) depending at a 95% confidence level. It is important to note that sampling errors for subgroups are higher.
All BIG DATA POLL publicly conducted surveys are crowdfunded via the Public Polling Project, supplemented if necessary by BIG DATA POLL and are NOT funded by or affiliated with any candidate, campaign, committee, or political entity. Interactive crosstabs are available on MarketSight with each corresponding press release.
